2022-2025

Successfully led end-to-end development and execution of monthly influencer marketing campaigns, strategically spotlighting new product launches and driving 8M–20M total monthly views. Managed over 190+ creator partnerships per month, overseeing everything from outreach and negotiation to content strategy and coordination. Ensured seamless collaboration across teams while delivering high performing, on brand content that elevated visibility and engagement across platforms with a tight budget and timeline.